Thursday, April 12, 2012
How To Define What You Really Do In Business
How do you define what you really do? This is a problem that many entrepreneurs have in terms of their marketing. For most entrepreneurs actually, but it's especially so for people who do more than one thing in their business. I'm a big fan of saying, "Be known for one thing and one thing only," but for a lot of people that poses a problem because they are really good at several things. So, for example you might be a nutritionist who is also into Reiki and natural remedies and jujitsu.
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